Aristotle's (modern) politics
Aristotle wrote that you could persuade people in three ways.You could use ethos, or arguments based on the speaker's character: I'm a trustworthy and honest guy, so you should pay attention to this column.You can use logos, or an appeal to logical argumentation: In this column, I will present numerous facts and examples to back up my claims.Finally, you can use pathos, or an appeal to the audience's emotions: If you don't read this column, then you'll bomb your next final and Morgan Stanley won't hire you.You can learn a lot about modern political discourse by following the 2008 campaign through this Aristotelian lens.