Kelly '76 addresses media's role in politics
While the Republican Party claims to be weary of liberal coverage in the mainstream media, the right wing has done better in harnessing the power of radio and news networks to reach voters, Time magazine Managing Editor Jim Kelly '76 said Monday.Kelly spoke to a packed Senate Chamber at Whig Hall about objectivity in modern journalism in a lecture titled, "Covering Politics in the World of Michael Moore and Rush Limbaugh."Kelly said, though Time will not support a presidential candidate in this election, there will still be a war of opposing media voices."The 2000 election was easier to cover ? until the votes came in," he said.Since then, he said, journalism has been complicated by developments such as well-funded interest groups, partisan news networks and politically slanted documentaries such as "Farenheit 9/11."Kelly said the emergence of new voices has divided the media into two distinct camps: the "blue truth" and the "red truth," in reference to the colors generally used on election maps to represent Democratic and Republican majorities.The "blue truth" is epitomized by Dan Rather, he said, whereas the "red truth" believes that Dan Rather represents what is wrong with the media.On the whole, Kelly said the media clash is "illustrated very well by JibJab," referring to a popular website in which cartoons of the candidates dance and insult each other.Kelly described the growing role of lay citizens and groups in political coverage, citing the recent release of anti-Kerry commercials by the Swift Boat Veterans for Truth.Kelly said that while the Swift Boat Veterans spent "very little money" on the spot, the national media's drive for objective coverage "forced reporters covering the Swift Boat Veterans to include both pro and con" points of view.




