When Anne-Marie Slaughter '80 appeared on "Anderson Cooper 360" recently, speaking about the dangers of a nuclear North Korea, she spoke not from CNN's studios in New York but from the basement of Robertson Hall.
There, in room 032, is a new, fully functional, $20,000 television studio, a space that will allow networks to conduct remote live or prerecorded interviews with Princeton academic experts and, the University hopes, will shine the national media spotlight on Old Nassau.
"It's quite a trek for faculty to go to New York or down to Washington for an interview, and the networks are hesitant to send a crew to campus," Steven Barnes, Wilson School assistant dean for external affairs, said of the studio, which went live Oct. 19.
In previous years, many University professors used the local Gallup television studio to conduct interviews. The studio's closing this year, however, helped prompt the University to open its own studio, Slaughter said in an email.
University spokeswoman Cass Cliatt '96 explained that while the studio is intended to be a resource for the faculty, the additional media exposure could help promote Princeton to the general public. Peer schools, including Harvard and Yale, have had on-campus studios for years.
"The University always has an interest in highlighting the quality and the expertise of our faculty and our staff," Cliatt said.
The studio is operated by the broadcast firm VideoLink, which has also installed studios at the University of Pennsylvania, Dartmouth and Harvard's Kennedy School. The company also provides interview transmission and tapes to a host of major television networks, such as ABC, NBC and CNN.
"Because the studio is controlled remotely by VideoLink, there's no one at Princeton who moves even an inch of the camera," said Betteanne Bertrand, facilities administrator of the Wilson School.
The Wilson School's facilities department will maintain and provide access to the studio, while its external affairs department will manage studio appointments.
To date, the studio has been used three times — all of them by University faculty — including Slaughter's interview with Cooper.
The Wilson School has also posted a media experts guide on its website. The guide lists faculty members by their specialization in particular topics or geographic regions.
"[The media experts guide] is designed to be an at-a-glance publication for reporters, producers and bookers who are looking for a particular expert to comment on or provide analysis of a policy issue for their stories," Slaughter said.






